In this high profile marketing session you’ll hear from four of the nation’s top Hispanic brand marketing executives as they tackle these and other pressing questions that everyone in the Hispanic market industry willgrapple with this year.
In this session you will learn:
- What are the top cultural trends Hispanic marketers are most paying attention to this year
- What should we expect to see in the marketing industry for the World Cup and how will hosting it inside Latin America impact the U.S. Hispanic market?
- Who are the Latino trend-setters that brands most admire in music, film and culture?
- Which social media strategies and tactics show the most and the least potential with brands
- How is the Total Market debate playing out among different brands?
- What do top brands say about the way they’re approaching marketing to Hispanic Millenials?
- How are brands aligning their digital strategies with their non digital platforms
