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avatar for Carly Yanco

Carly Yanco

Director, Digital Strategy

Carly Yanco is part of the Burson-Marsteller's Digital Strategy team working closely with B-M's creative arm, Proof Integrated Communications, to develop and execute campaigns for a range of clients. Carly has recently transferred to New York from B-M Sydney where she was previously Head of Digital.


Carly is responsible for the strategic planning and development of integrated and stand-alone digital campaigns working across traditional and online media platforms. During her six year tenure at B-M Carly has implemented creative, high-profile and results-focused campaigns for various multi-national and local clients across a full range of industries including technology, healthcare, consumer brands, corporate and public affairs.


Carly is a recognized thought leader in best practice digital and social media strategies, often speaking at industry events and quoted in marketing and business titles. In 2007, Carly graduated from Macquarie University, Sydney, Australia, with a Bachelor of Media in Writing.

My Speakers Sessions

Thursday, April 3

1:00pm PDT